Surat – Eureka Forbes Ltd, India’s leading player in the health and hygiene industry, has announced actress Shraddha Kapoor as the brand ambassador for its iconic range of vacuum cleaners. As a category leader trusted by millions of Indian households for over four decades, this collaboration marks a significant milestone in the brand’s journey to champion cleanliness and inspire healthier living across homes in India. As a market leader in vacuum cleaning with over four decades of legacy, The new Forbes SmartClean Robotic Vacuum Cleaners combine powerful suction with wet mopping, delivering spotless floors with ease. Powered by AI and next-gen LiDAR technology, these smart devices offer precision, intelligence, and unmatched convenience.
Talking about her association with Eureka Forbes, Shraddha Kapoor said,”I am indeed delighted to be associated with the Eureka Forbes family. I have always believed that a clean home is the foundation of a healthy mind and body, and the spaces we live in deeply influence how we function as individuals. Eureka Forbes as a brand has been championing clean, healthy living and I’m proud to be associated with a brand that has made clean living a lifelong mission. I truly hope that together we can inspire many more to embrace this way of life.”
Mr. Anurag Kumar, Chief Growth Officer, Eureka Forbes Ltd said,“We’re pleased to welcome Shraddha Kapoor to the Eureka Forbes family as the face of our Vacuum Cleaners. She represents a generation that values mindful living, smart choices, and purposeful innovation, qualities that mirror our brand ethos. Shraddha’s authenticity and strong connect with young Indian households makes her the perfect partner in our journey to build a cleaner, healthier India, one smart home at a time.”