Surat- Recognising the significance of weddings and their monetary impact on consumers, Tata AIA Life Insurance (Tata AIA), one of India’s leading life insurers, has introduced ‘ShubhMuhurat,’ an innovative life insurance solution. It features capital guarantee with equity exposure, certainty of benefits to the desired beneficiary, life cover, immediate death benefit, and more to help parents save for their child’s dream wedding and ensure the occasion becomes memorable for a lifetime.
Commenting on the launch, VenkyIyer, Managing Director & Chief Executive Officer,Tata AIA, said: “At Tata AIA Life, we endeavour to understand and address the unique needs of our consumers based on their life stages. Further, we understand the significance of weddings for parents. A marriage is not only a celebration of love and togetherness but also a testament to familial emotion and aspirations. ShubhMuhurat is intended to help families plan well in advance.”
“Also, we wanted to provide a solution that in the unforeseen event of the loss of life of the parent, the goal is protected. With ShubhMuhurat, we aim to help families confidently plan these joyous moments and ensure that they are taiyaar (prepared) to celebrate one of the most important milestones in their life.”
This solution is best suited for parents aged between 31 and 50 years, having children in the age group of 1 to 20 years. Investing in this solution early can give the parent long enough to accumulate the desired corpus for the child’s grand wedding.
ShubhMuhurat is designed to make wedding planning a joyous, stress-free experience with the following unique benefits: Planning for the various wedding-related expenses, Capital Guarantee with Equity Exposure, Long-Term Wealth Growth, Exclusive Protection under MWPA,
