BENGALURU, India – Samsung, India’s largest consumer electronics company, today announced a new era of AI TVs with the launch of its ultra-premium Neo QLED 8K, Neo QLED 4K and OLED TVs at the ‘Unbox & Discover’ event at Samsung Opera House in Bengaluru. The 2024 line-up of Neo QLED 8K, Neo QLED 4K and OLED TVs elevate your home entertainment experience with powerful, AI-driven solutions.
“Samsung is bringing the transformative power of Artificial Intelligence (AI) across product categories to improve consumers’ lifestyles. That’s why we have integrated AI to home entertainment to offer exceptional viewing experiences for our consumers. Our 2024 range of Neo QLED 8K, Neo QLED 4K and OLED TVs redefine the home entertainment experience and offer new innovations across accessibility, sustainability and enhanced security with the power of AI,” said JB Park, President and CEO, Samsung Southwest Asia.
“Televisions have emerged as the centerpieces of modern living, seamlessly integrating technology and lifestyle. The rising demand for larger screen sizes in India reflects consumers’ preference for premium TVs. We are launching AI TVs that have been designed to set a new standard in visual immersion and sound quality. With the launch of our new range of AI-powered 8K Neo QLEDs, 4K Neo QLEDs and OLED TVs, we are confident of extending our market leadership in India,” said Mohandeep Singh, Senior Vice President, Visual Display Business, Samsung India.
Neo QLED 8K with new NQ8 AI Gen3 Processor for Clarity, Sound and Smart Experiences
Samsung’s flagship TV – Neo QLED 8K – is equipped with the advanced NQ8 AI Gen3 processor, marking a significant leap in AI TV technology. The NQ8 AI Gen3 processor features a Neural Processing Unit (NPU) that delivers twice the speed of its predecessor, along with an eight-fold increase in neural networks from 64 to 512 — ensuring an exceptional viewing experience with crisp details, regardless of the input source.
