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Samsung Launches New Range of 11 Kg AI EcobubbleTM Fully Automatic Front Load Washing Machines

That Save Up To 70% Energy, Offer 50% Lower Wash Time & 45.5% Better Fabric Care

SURAT – Samsung, India’s largest consumer electronics brand, today unveiled a new range of AI EcobubbleTM fully automatic front load washing machines. This new range of washing machines is the first in the 11 kg segment to come with advanced features like AI Wash, Q-DriveTM and Auto Dispense that let you do your laundry 50% faster, offer 45.5% better fabric care and are up to 70% more energy-efficient.

AI EcobubbleTM is a perfect blend of Samsung’s Q-BubbleTM and QuickDriveTM technologies that make washing more intuitive and less time consuming. While Q-Bubble™ technology combines dynamic drum rotation with additional water shots to create more abundant and powerful bubbles for faster detergent penetration, QuickDriveTM reduces wash time by up to 50%. These features make the performance of AI EcobubbleTM improved and sustainable since it contributes significantly to water and energy conservation.

The new range, with Auto Dispense and AI Wash, is highly intuitive and smart. The AI Wash feature senses the weight of the load and optimizes the amount of water and detergent required. It detects the softness of the fabric and adjusts the wash and spin times to protect it.

“At Samsung, we focus on introducing technology that is not only intuitive but also sustainable. We have designed the new range keeping in mind the evolving needs of diverse consumers. Our first range in the 11 kg fully automatic front load washing machines segment is highly energy-efficient. Features like auto dispense, AI wash and Q-DriveTM, contribute in making washing an easier and simpler chore,” said Pushp Baishakhia, Senior Director, Digital Appliances Business, Samsung India.

We are confident that through our new range of AI EcobubbleTM washing machines, Samsung will elevate the lifestyle and add value to lives of today’s consumers,” he said.

Modern Indian consumers are seeking laundry solutions that would reduce number of washing cycles, save water and have sufficient space for heavy laundry like beddings/curtains etc. The newly launched AI EcobubbleTM range of washing machines will provide consumers the convenience and wash care they need for the laundry.

The new range of AI EcobubbleTM washing machines can be monitored and controlled anytime and anywhere through the Samsung SmartThings App on your smartphone. These come with personalized features such as Habit Learning and Informative Display that remember a consumer’s usage habits, suggest cycles and display timely information. Samsung SmartThings offers additional wash programmes including advice on cycles, planning and troubleshooting. It also automatically selects the perfect drying course*.

The new line-up also comes equipped with a unique SpaceMaxTM technology that creates more space inside without increasing external dimensions.

 

 

 

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